Consequently, they do not compete on price and have no interest in becoming the low price leader. Finally, locally-owned competing centers generally lack the financial and management capital needed to acquire a successful company.
John Vieco He is a dedicated, positive and outgoing caregiver who has been extensively trained in child development and early-childhood education. Fortunately, we only need to serve about 14 to 15 children on a recurring weekly basis for us to cover our fixed operating costs.
Case in three to five years.
Most are free, and cloud-based and easy to use from either a PC or a Mac. He has been instrumental in creating a robust set of safety policies and procedures for both the inside facility as well as the playground and he will monitor and test our emergency procedures at least twice a year.
Vieco are highly-regarded in their field and part of a professional network of credentialed teachers who can be recruited to My Day Care Center as our growth plans are realized. La Petite Academy positions itself similarly: On a national level, the recent Presidential actions that contemplate allowing amnesty to millions of immigrants most of which are families and come from Mexico and El Salvador will only increase our potential market as the Washington D.
Survival A successful start-up can take any form, as long as the founders develop an innovative product or service and method of marketing and delivery.
Year 1, Month 3: Case sensed a need in the marketplace for a safe, nurturing center which could compete against the national chains on quality, service, and curricula but offer local advantages and a true bi-lingual capability. Local, sole proprietors are often simply listed on a internet directory with basic contact information and services offered.
In addition, there are business and government-based centers, nannies, baby sitters and au pairs, creating a plethora of child care substitutes. Vieco taught kindergarten for six years in the Montgomery County Public School System, one of the most highly-regarded public school systems in the state.
The threat of new entrants varies depending on the type of facility and services being offered. We have identified a local website design and service company and we expect the site to be fully-operational by January Strategy and Implementation Milestones Year 1, Month 1: Threat of new entrants: We anticipate adding school age programs in year two.
We believe that by researching and examining these factors, we can develop a sustainable competitive advantage. Year 1, Month 6: However since the overall market is growing due to demographic trends, we expect that the quality providers will be able to maintain market share without resorting to lowering price in order to maintain share.
There are at least 54 centers including homes listed on childcareavenue. The product or service must have a target customer that needs it. Referrals- Generally, the most valuable form of promotion comes from your customers.
Market Needs Our research showed that there are no full-service, accredited day care centers in Gaithersburg that are locally-owned and fully bi-lingual. The start-up costs are minimal, and the owner could list her service on care.
Meals will be included. Positioning As mentioned, there is an abundance of day care providers in the Gaithersburg area. Product Innovation Every start-up must have a product that is unique or fills an under-served need.
Exit Strategy At this point, Ms.
By continually informing parents about these benefits, Kindercare — at their expense — is educating the specific customer base, which is our targeted customer base. High quality services- Our professional training Level 4 and 3 credentialsexperience, and curriculum exceed state standards, and are equivalent to the national chains.
The key is innovation, which can be an improvement on quality, selection, customer service, price or availability. They provide cleaning, feeding and some education, though no curriculum per se, and are therefore not competing for the same clients as we are.
Inshe earned a 90 hour child care certificate and is currently working towards a B. It is also served by two snow emergency routes, and is less than one mile from a County police station. Naturally they need to support a high-quality, full-service brand with ongoing brand marketing and public relations efforts in order to educate parents about the value they confer and move the parents away from a pure price-based decision.
We intend to augment our permanent staff with contract employees. Daycare Business Plan Sample. By Legal Templates • January 4, • Business Plan Samples.
Executive Summary Summary. My Daycare Center is a start-up limited liability corporation (LLC) owned by Andrea Case and doing business in Gaithersburg, Maryland.
My Daycare Center will offer a secure, loving environment for children ages three months.
Oct 23, · How to Write a Business Plan for a Subscription Box Service. they’ll often follow up with a request for a complete plan, a pitch presentation, and other data about your business. Knowing what your assumptions are as you start a business can make the difference between business success and business failure.
When you recognize your /5().
Then add this to the total of your start up expenses list, and you'll have a ballpark figure for your complete start up costs. Now let's look at putting some financial statements for your business plan together, starting with the Income Statement.
Business Model. There are two basic types of companies: the small local company that serves the community, such as a beauty salon or dry cleaner, and companies that are capable of scaling into. The process of writing a business plan guides you through answering these questions so that you end up with a strategy that works for your business.
You will also end up with a plan that you can share with business partners, investors, and friends and family. Startup Business Plan Template. EXECUTIVE SUMMARY [COMPANY NAME] c/o [NAME] [ADDRESS] [PHONE] [EMAIL] PandaTip: No matter the business you are running, the Executive Summary portion of your plan is the single most important part of the document.Start up business plan examples